Business . . .
Will continue to go where it is invited,
And stay where it is well treated.

Reputations . . .
will continue to be created by many acts and lost by one.

People . . .
will continue to prefer doing business with their friends.

Performance . . .
will continue to outsell promises.

Enthusiasm . . .
will be as contagious as ever.

Know-how . . .
will surpass guess-how.

Trust . . .
and not tricks will keep customers loyal.

Quality . . .
will still be a prized and precious commodity.

Cooperation . . .
will produce better results than criticism.

A Pleasing Personality . . .
will ensure success.