Data Quality

Because of the increasing cost, and complexity required for an effective Direct Marketing Campaign, data accuracy is crucial. To further complicate matters, privacy laws/regulations become more stringent and greater than 60% of businesses records and 20% of consumers addresses change each year.

We provide the highest quality data for both Businesses and Consumers to help your message reach the intended audience.

New USPS Move Update Regulation Compliant
(documentation available)

Updated Every 30 Days against:
USPS National Change of Address (NCOA)
Delivery Sequence File (DSF)
Delivery Point Verification (DPV)
Coding Accuracy Support System (CASS)
... to insure address accuracy and deliverability

Multi-Sourced Databases

Call Center verified

E-mails Permission Pass Verified

Select Specialty Files Updated Weekly/Bi-Weekly

Remove Duplicate, Deceased Records

Accuracy:
Written Guarantees for Mail Deliverability (90%)
Phone Connectivity (80%)
E-mail Delivery (80%)

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